• 2021 第一届 上海 · 外滩 文创产品国际创新设计大赛

    2021 The 1st Shanghai · Bund Cultural & Product International Design Competition

    Background

    2021 the 1st Shanghai • Bund Cultural & Product International Design Competition aims to promote creativities exchange and transformation by combining universities, research institutes and matured manufacturing resources in the Yangtze River Delta, and help establishing "Shanghai International City of Design" and "Shanghai International City of Fashion ".

     

     

    Theme: "New Decade, New Needs, New Ideas"

    Exotic building clusters in the Bund of Shanghai, located on the west bank of the Huangpu River, is a microcosm of Shanghai for a century. It is presenting the most classical, as well as the most fashionable side of Shanghai. The new and the old collide and blend here, and at the same time it connects Shanghai's past and future.

     

    2020 is an uneasy year, we have to re-examine our lifestyle in the front of the traditional and emerging global challenges. At the beginning of the "new decade", participants need to gain insights into people's "new needs" for a better life, and propose your "new ideas" in an innovative way.

     

     

    Competition Requirements

    Participants need to incorporate any relevant elements of the " Exotic building clusters in the Bund of Shanghai " into the design (these elements can be tangible or intangible, and participants are free to propose their own perceptions), while reflecting on the theme "New Decade, New Needs, New Ideas". The entries can be souvenirs, toys, stationery, tableware, home furnishings, clothing, business customization and other creative products. The single product price is recommended not to be higher than ¥200 (as a reference for product size and complexity). Each participant/team can submit at most 3 entries. Students, designers and amateurs from all kinds of professional design fields are welcome!

     

    Submission

    • An individual/team can only register once
    • One registration ≤ 3 entries
    • Things to submit:
      • One digital poster / Entry:
        • 800mm * 450mm landscape, 300dpi, RGB color mode, jpg format, no more than 20MB per poster;
        • No limitation of presentation. The poster must include but not limited to design description, product size, 3D, and Scenario;
        • Named as "registration number" (for example, if the registration number is "1234", the file is named "1234.jpg");
        • If you have more entries, please end with A/B/C (for example: "1234A.jpg", "1234B.jpg", "1234C.jpg").
      • One description of your entries
        • English or Chinese-English bilingual, 500 words maximum, doc format;
        • Named as "registration number-statement" (for example, if the registration number is "1234", the file is named "1234-statement.doc").
      • One description of your Team
        • English or Chinese-English bilingual, 500 words maximum, doc format;
        • Named as "registration number-team" (for example: if the registration number is "1234", the file is named "1234-team.doc")
    • Submission:
  • Schedule

    1

    Registration Deadline

    25 February 2021 23:59 UTC+8

    2

    Submission Deadline

    25 February 2021 23:59 UTC+8

    3

    Evaluation

    March 2021

    4

    Winners Announcement

    31 March, 2021

    5

    Incubation

    April-August 2021

    6

    Exhibition

    To be announced

  • Criteria & Juries

     

     

    • The Juries are composed of professors, senior designers, experts from co-organizers, marketing and manufacturing.
    • Entries will be evaluated in these five aspects: conceptual innovation, technical feasibility, cost control, environmental sustainability, and market potential.

  • Organizers

     

     

    Sponsor:

    MUBEN Cultural & Product Research Center

     

    Organizer:

    Shanghai • Bund Cultural & Product International Design Competition Organizing Committee

     

    Co-organizers:

    Bund One Art Museum

    CityX Lab

  • Copyright Statement

    • The electronic data of all submitted works will not be returned, and participants have the right of authorship;
    • Any trademark rights, copyrights, portrait rights, reputation rights, privacy rights or other disputes involved in the entries in this competition shall be borne by the participants or the corresponding participating teams, and the organizers and co-organizers shall not bear them;
    • The organizer and co-organizers have the right to use the entries for publicity purposes (including commercial publicity purposes) when they receive the entries, including but not limited to display, exhibition, reporting, and publication;
    • For the winning entries, the organizer has all the rights of promotion and publishment;
    • If the entries are used for commercial purposes, or the organizer needs to improve the entries to mass production, the participants or the corresponding participating teams should cooperate, and the organizing committee will sign the authorization and cooperation agreement, with which the designer can enjoy a corresponding proportion of sales dividends;
    •  For all participants who upload entries to this competition, are deemed to agree to all the rules of this competition. Any entries which is found fail to meet the requirements of this competition will be disqualified for awards;
    • The organizer reserves the right of final interpretation and adjustment of this competition.

  • Participation

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